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	List Price: $51.99 Our Price: $36.39 Your Save: $ 15.60 ( 30% ) Availability: Usually ships in 24 hours Manufacturer: Cengage Learning Business Press
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Binding: Paperback Dewey Decimal Number: 658.1554 EAN: 9781844800629 ISBN: 1844800628 Label: Cengage Learning Business Press Manufacturer: Cengage Learning Business Press Number Of Items: 1 Number Of Pages: 216 Publication Date: 2004-01-29 Publisher: Cengage Learning Business Press Studio: Cengage Learning Business Press
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Editorial Reviews: Companies that are better at fulfilling customer needs make better returns. In the current state of the world economy and cutthroat competition, the essence for survival is to create more customer value as percieved by your customers relative to your competitors. From the foreword by EJ Kreiken, KLM Royal Dutch Airlines Revenue Management & Pricing treats revenue management and pricing as a practical subject and demonstrates best practice throughout the tourism and hospitality industries by the extensive use of case material.
Spotlight customer reviews: Customer Rating: Summary: Revenue Management and Pricing: Case Studies Comment: I liked this book a lot. The cases give a variety of revenue and pricing optimization examples. The possible solutions section in the back of the book reviews solutions to the cases. The book will make you think about alternative uses of the technology. More Reviews